How Much Does Property Photography Cost?

Living room styled and photographed for a Liverpool short let property listing
A short let living room in Liverpool. The price follows the property, not a fixed package.

If you are an agent, a landlord or an Airbnb host, you have probably asked how much property photography costs and got three very different answers. That is because a one bed flat in the city centre and a five bed detached with gardens, video and a twilight exterior are completely different jobs, even though both are “a property shoot”.

As a rough guide, published UK price guides put a standard photo set anywhere from under £100 for a small flat to a few hundred pounds for a large home, with video, drone and twilight adding more. I shoot property photography and video in Liverpool and quote every property individually. Here is what moves the figure, so you can budget properly.

The short version

  • Property size is the biggest factor. More rooms means more time on site and in the edit.
  • Photo only or photo and video changes the quote more than anything else you choose.
  • Add ons like aerial and twilight exteriors are priced on top.
  • Regular agents and landlords can agree a simple per property rate.
  • Compare what is included: editing, file sizes, turnaround and watermarks.

1. Why property photography prices vary

Some quotes are a quick visit with a wide lens and automatic editing. Others include a tripod, balanced window light, corrected verticals, careful colour and files sized for every portal. Both get called “property photography”, but only one makes a listing look its best in a grid of thumbnails.

So before you compare prices, compare the shoot. How long is spent on site, how the images are edited, how fast they come back, and whether they arrive ready to upload.

2. What sets the price

01

Size of the property

Most homes take between 45 minutes and two hours on site, depending on rooms and outside space.

02

Photo, video or both

A walkthrough film adds filming, music, titles and vertical cuts, all from the same visit.

03

Aerial and twilight

Drone shots and dusk exteriors with the lights on are booked as add ons.

04

Speed and travel

How fast you need the files, and how far outside Liverpool the property is.

Red brick terraced house exterior photographed for a Liverpool property listingStaircase and hallway in a Liverpool rental property
Exterior and hallway from a Liverpool terrace. Straight lines and balanced light make rooms read true to size.

3. Photography, video and the add ons

Option What you get Best for
Photography Every main room, the exterior and outside space, edited and sized for the portals Every listing
Walkthrough video A smooth film through the property in the order a viewer would walk it Premium sales, lettings with remote viewers, social launches
Vertical clips Short cuts for Reels, TikTok and Facebook from the same footage Agents launching instructions on social
Twilight exterior A dusk shot with the interior lights on Standout main photos for premium homes
Aerial Drone stills and video, subject to permissions Larger homes, plots, views and developments
Floor plans and 360 tours are separate specialist services. My photos and video are delivered at a size that sits alongside them.

4. Budgeting as an agent or landlord

If you list properties regularly, a one off quote every time is slow for everyone. Agents, landlords and serviced accommodation operators I work with regularly are quoted a simple per property rate agreed up front, so budgeting stays predictable across the whole portfolio and booking is just an address and a date.

Short let hosts often need a little more: the cover photo, every bed, the details guests look for, and a few vertical clips. My guide to Airbnb photos that get you booked covers the shot list.

Modern kitchen diner with dark green velvet chairs and a table set for dinner, interior photography in Liverpool
A kitchen diner set for dinner. Small styling touches, no change to the room itself.

5. Is professional property photography worth it?

Buyers and tenants scroll Rightmove, Zoopla and Airbnb in seconds, and the main photo decides whether a listing gets opened or skipped. Dark, crooked phone photos quietly cost views and enquiries. Bright, straight, well composed images make a space look cared for and help it let or sell faster. For most properties, the cost of the shoot is small next to a week of empty rent or a slow sale.

The main photo has one job: earn the click. Everything else follows from that.

6. How to compare property photography quotes

Ask every photographer

  • How long will you spend on site?
  • How are the images edited, and are verticals corrected?
  • How quickly will the files arrive?
  • Are they sized for Rightmove, Zoopla and Airbnb?
  • Can photo and video be done in one visit?

Watch for

  • Watermarks on the delivered files
  • Extra charges for web sized versions
  • Travel added after booking
  • Heavy edits that change what the property really looks like
  • No turnaround time agreed

My guide to the questions to ask before booking a property photographer goes further, and property photo editing rules explains which edits are fine and which could mislead.

What to send for a property quote

The property

  • The address and property type
  • Number of bedrooms and bathrooms
  • Outside space, parking or communal areas

What you need

  • Photography, video or both
  • Any twilight or aerial shots
  • Your deadline for the listing
  • Whether you will book regularly

Questions agents and landlords ask

How much does property photography cost in the UK?

It depends mainly on the size of the property and whether you need video too. Published UK price guides put a standard photo set anywhere from under £100 for a small flat to a few hundred pounds for a large home, with video, drone and twilight shots adding more.

How much does property photography cost in Liverpool with you?

Every property is quoted individually, based on its size, whether you need photography only or photography and video, any aerial or twilight shots, how fast you need the files and how far outside Liverpool it is. Regular agents and landlords are given a simple per property rate.

How long does a property shoot take?

Most residential properties take between 45 minutes and two hours on site, depending on the number of rooms, outside space and whether video is filmed on the same visit.

How quickly will I get the photos?

Edited images are typically delivered within 24 to 48 hours through a private gallery link, sized and ready to upload.

Do you offer floor plans or 360 tours?

Not at present. I focus on photography, walkthrough video and vertical social clips, and the files are delivered at a size that works alongside your floor plan and any virtual tour.

More guides for landlords, agents and hosts: How to prepare your property for a photoshoot · Airbnb photos that get you booked.

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Author: Luke Anthony Hughes

I'm Luke, the photographer, videographer and working screen actor behind Captured By Luke Media. Since 2013 I've been photographing and filming artists, actors, performers and businesses from my studio on Maryland Street in Liverpool and on location across the North West. Having stood on both sides of the camera, I know how it feels to be in front of it, and I love helping people look and sound like themselves.